This unique happening, curated by its founder Cris Egger and Alex Dordevic of DeGorsi Luxury Consulting with support of Edoardo Tranchese of Tranchese Fotografi and HM makeup Italy, covered three equally important segments focusing hand made items for men, women and interiors.
The entire event took place at the uniquely opulent FOUR SEASONS hotel in Florence, set amidst the largest private park in Europe, Giardino della Gherrardesca, that was a logical setting for this edition of Salon of excellence First mens edition presented some of the finest artisans of bespoke tailoring and shoemaking for gentlemen.
In the spotlight was superb neapolitan tailoring house Chiaia presented by its founder Gennaro Annunziata, who demonstrate his impeccable taste and daring style of tailored pieces. Beautiful peaked label 2 buttons jackets, with intrinsically tailored pants, a house trademark, once introduced Annunziata senior, were some of the highlights. This young tailoring house with impeccable lineage, is a true gem among todays fine tailoring aficionados.
Bespoke shoemaking was presented at its best by uniquely refined Bocache Salvucci, who showed us what a true craftsmen do, with an amazing array of splendid shoes in cherry colored calf, crocodile and ostrich. From crocodile slip ons in dizzying array of colors, along with sublime brogues and cap-toed models that emanate attention to details and finest execution, Bocache Salvucci underscored their position as the leading bespoke shoemakers of the moment.
Numerous guests enjoyed a special defile of Couture creations of Michele Gaudiomonte, showing light and airy organza silk on intentionally pale white models, that HM Makeup Italy masters created for the occasion, adding to the overall impression of the evening. Models strut at the ancient Palazzo della Gherardesca hall, in graceful and intriguing manner, while Gaudiomonte’s couture left guests impressed.
Famous jeweler Stefan Hafner, whose jewels are dreams of light that become high jewelry pieces with the purest stones and excellent Italian craftsmanship, were among the highlights of the offering for ladies.
Duccio Venturi opted for a spectacular location of Capella where they introduced latest shoe creations in a very intimate setting, with stunning frescoes decorations that gave additional exclusivity to this ladies bottier, marking that elegance and style are immediately recognizable trademarks of this amazing brand.
Newest segment of Fashion Frames, INTERIORS, showed works of Bongio Casa, led by talented Alessandra Bongio, continuing 80 years tradition of creating superbly designed interiors pieces. A highlight of the presentation was a white leather trunk case, designed with meticulous attention to details with a touch of avant-garde. Both functional and beautiful.
This year’s emerging designer presented at Fashion Frames was Dejana Momcilovic, high profile contemporary women's designer of Royal Academy of Fine Arts in Antwerp background. For the occasion 4 hand embroidered pieces in white black and red netlike fabric, were a true sign of contemporary direction of this progressive designer.
Special thanks to Camera buyer Italiana and Former president Beppe Angiolini who was a special guest,together with the Mario Dell Oglio, present President.
The entire event is held in partnership with HM Makeup Italy - professional makeup and hairstyle.
All photos under I Tranchese Photography copyright.